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Local Company gets TV Interview on Fox 5
The Business Helper, Inc of Danbury answers, "How your company can market their web site"
Nancy L. Greger, President of The Business Helper, Inc. located in Danbury, CT was interviewed by Fox 5 (Tri-State Area) on "How a small business can market their web site" Scheduled to air on July 18, 2001 on Fox 5 Good Morning NY.
The interview covers how a small business owner can market their web site by using their existing marketing strategy and some simple inexpensive tips. Such as adding your web address to your company business stationery, company trucks/cars, answering machine message and links with other companies or organizations that can be mutually beneficial. An important key to insure your website's success is to make it CLEAR, CONCISE AND EASY TO USE.
Also interviewed was Linda Scharf, President of Judlind Employment Services Inc. located in Stamford, CT and a client of The Business Helper, Inc. Ms. Scharf spoke about how her web site has helped expand her company, adding Executive search and IT contracts. Ms. Scharf also expanded on what her criteria was for a web developer, such as affordability and the ability to effectively communicate. Ms. Scharf has been in business for 20 years and now feels her company has entered the 21st Century with the latest marketing tool, a web site.
Both Ms. Greger and Ms. Scharf are members of The National Association of Women Business Owners and met at a Networking event in Stamford. Ms. Scharf can be reached at 203-964-8116 or click on her site link under resources. If you would like more information on The National Association of Women Business Owners, visit www.nawbo-ct.org (click on their site link under resources).
The Business Helper, Inc. creates clear, concise, easy-to-use web sites and customized database programming that gives businesses more control of web changes and lowers web maintenance costs. They are experts in integrating the traditional with today's new media. The Business Helper's Engravalith stationery offers more economical, high-quality alternatives in print.
Resources:
Judlind Employment Services
NAWBO Connecticut
FileMaker, Inc. comes to Danbury, CT
FileMaker, Inc. demonstrates the latest in database programming and FileMaker Mobile
Matthew Greger, Vice President of The Business Helper, Inc. located in Danbury,CT and a member of the FileMaker Solution Alliance co-sponsered the event along with The Danbury Area Computer Society (DACS).
One of the fastest growing database applications is FileMaker Pro. It is the number one database app on the Mac and number two on the PC. It may well be the number one database on the PC as well, but Access is bundled with Office so actual use is difficult to determine.
The presenters were Jane LaFrance, Business Account Manager, and Tony Miller, Systems Engineer.
They started with a slideshow that presented information about FileMaker, Inc. and it's current direction. It was interesting to see how FileMaker Pro fit into the corporate environment. In the past FileMaker Pro has been end-user friendly but not friendly in IT environments.Since IT departments are stressed with an abundance of work, end-user development of database applications are on the rise and Filemaker Pro allows workgroups to provide self service rapid application development. Also, the application is now Windows 2000 logo-certified and runs on many platforms; Web, Windows, Mac OS 9, Mac OS X, Linux, Windows 2000 Terminal Services, Citrix MetaFrame, Palm and others.
FileMaker's new features that allow it to mix well with enterprise solutions include record level security and 2-way dynamic ODBC and SQL queries (interface with systems like Oracle and Microsoft's SQL Server). We got to see a demo that updated a SQL Server directly within a FileMaker database. This was actually very impressive and opened the doors to many ideas.
One of the coolest functions demonstrated was Instant Web Publishing. The layouts and database you create can now instantly, with a few mouse clicks, be view by anyone on your intranet or even over the Internet if you have the physical connection. All this can be done with almost an exact representation of the actual FileMaker layouts. You can even add and edit records via a web browser.
Another great feature is the ability to drag and drop Microsoft Excel documents right into FileMaker. Now you have your data in a real database and you even get a table layout that is very similar to columns in Excel.
Tony's final presentation was a demo on FileMaker Mobile. You can create a subset of your database that runs on the Palm OS. The possibilities here are tremendous. Your data can actually be input and edited on a Palm then Hotsynced to update your main database.
Resources:
FileMaker, Inc.
New Look for Children First Web Site
The Business Helper of Danbury Makes a Difference in the Lives of Children
Danbury, CT April, 2001…The Business Helper, Inc., based in Danbury, has redesigned the Danbury Children First web site making it clearer, more concise and easier to navigate. In fact, according to the organization’s Collaborative Director, Linda Kosko, “Our mission has been enhanced by this long-needed improvement, because if it is easy and up-to-date, more parents will take advantage of what we offer.”
The mission of Danbury Children First, a United Way subsidiary, is to involve, empower and support parents to improve the lives of children at home, in school and in the community. Linda Kosko Collaborative Director credits Nancy and Matthew Greger, founders of The Business Helper, with incorporating all the activities, programs and events that Danbury Children First does in the community, such as research and advocacy on children’s issues, and parent leadership training, plus guidance in accessing community services. They also made the agency’s newsletter available in three languages: English, Spanish and Portuguese. To see how to become involved with Danbury Children First, go to the web site at www.DanburyChildrenFirst.org or call 203-797-8088.
The Business Helper creates clear, concise, easy-to-use web sites and customized database programming that gives businesses more control of web changes and lowers web maintenance costs. They are experts in integrating the traditional with today’s new media. The Business Helper’s Engravalith stationery offers more economical, high-quality alternatives in print.
Resources:
Danbury Children First
Web Site Design Basics Offered at Danbury Library
Danbury Library and DACS team up for an informative seminar
Danbury, CT - April 11, 2001 - The Danbury Library and Danbury Area Computer Society (DACS) have teamed up to offer an informative seminar on the basics of good Web Site design on Saturday, April 21, from 10 am - noon at the Danbury Library. Nancy Greger and Matthew Greger, DACS members and co-owners of The Business Helper, Inc. will provide participants with tips on creating appealing Web Sites along with tips on common pitfalls to avoid. The seminar will also include information on HTML basics, WYSIWYG's, marketing your Web Site, and the importance of developing a database to help run your site and/or keep track of information obtained from the Internet.
The seminar is free and open to Danbury and non-Danbury small business owners and those wanting to learn about basics Web Site design. Refreshments will be available. To register call Danbury Library Information Services Desk at 797-4527.
For a complete listing of computer workshops and demonstrations offered at the Danbury Library during April, visit the library's web site at www.danburylibrary.org or call 797-4527.
Resources:
Danbury Public Library
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